Customer Data
The Foundation for Future Commerce
Customers walking into stores are trading transactions for inspiration and experiences—the convenience...
The Surprising Power of Online Experiments
In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...
The Ultimate CX Agent Guide
Customers have embraced technology to manage all aspects of daily lives, setting off a digital disruption...
Evolution Of The Marketer's Toolkit
More than ever, enterprise organisations need a 360-degree view of their customers to deliver the kind...
Gepersonaliseerde inhoud leveren voor dummies
In het jaar 2020 wordt de wereld getroffen door een pandemie. Op enkele uitzonderingen na, zoals de heldhaftige...
2021 Digital Trends Media, Entertainment and Telecoms Industry
The 2021 Digital Trends Report looks to both the past and the future, presenting two equally valuable...
Is your customer experience making an impact? Or not?
Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...
The Ultimate Guide to Headless Commerce
The accessibility of reaching and consuming content through various touch points has left marketers scratching...
Retailers Must Seize The Marketplace Opportunity
Retailers are rethinking their eCommerce engagement strategy to respond to customers' new shopping behaviors....
Creating a Culture of Experimentation
Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...
Manufacturers Reap Benefits From Selling Direct
Business-to-business (B2B) manufacturers today are facing greater demand for frictionless buying experiences....
Insight 50 Takeaways: Lead Generation and Pipeline Wins
As marketers, we always have too much to do and too little time. The Insight50 series is designed to...
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