Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book....

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

AI allows marketing leaders and their teams to quickly analyze vast amounts of customer data to predict...

Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...

With every week that passes, our dependency on paper wanes as digital processes are introduced into every...

Traditional organizations in virtually every sector are in some stage of a digital transformation journey....

Your digital-first vision isn't a guaranteed reality. Today, senior marketers are expected to drive their...

With the right technology and tools in place you can do what your competitors aren't doing to make the...

Still using manual sales planning processes? Inefficient, slow, and error-prone planning processes hurt...

Today's buyers engage with brands and companies through their own research across multiple channels,...

How can companies maximize their investments and take full advantage of the resources they already have...

Adobe hat Forrester Consulting beauftragt, eine TEI-Studie (Total Economic Impact™) durchzuführen...

Do you know when to approach your customers? What about—and maybe even more importantly—when not...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...