A comprehensive insight into Marketplaces, their role in e-commerce development, their main operating...

Field service management teams want to keep costs down, while improving their customer service relationships. This...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

An easy customer experience is the hallmark of today's most successful support organisations. That's...

Any marketer worth their weight in leads knows the benefits of personalization—and yet, a surprisingly...

Adobe hat Forrester Consulting beauftragt, eine TEI-Studie (Total Economic Impact™) durchzuführen...

In order to come out on top in the marketing world, you must structure for customer centricity. But how...

With the PSD2 and GDPR coming into play in 2018, the financial industry in particular will experience...

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

There's a new paradox in marketing. We present a vision for how marketing leaders can balance trust and...

The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...

This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...