Software has transformed every business discipline. After the initial strides made by email, conferencing...

44% of iOS users and 91% of Android users opt in to push notifications, making them the #1 external channel...

Dark social is a significant and growing challenge that marketers need to take seriously. There is a...

Microsoft has teamed up with DocuSign to make our industry-leading eSignature apps available to businesses...

There's a new paradox in marketing. We present a vision for how marketing leaders can balance trust and...

In 2020, the financial services industry was forced into a sudden acceleration of digital transformation...

76% of consumers have permanently changed their buying behaviors (brand switching, cost rationalization,...

In the last decade, customer relationship management (CRM) platform adoption has increased rapidly to...

Consumer-grade search is one of the hardest feature to get right as it includes multiple disciplines...

A renewed, and long overdue, focus on retention is finally here. Companies are finding success through...

In het jaar 2020 wordt de wereld getroffen door een pandemie. Op enkele uitzonderingen na, zoals de heldhaftige...

After two years of seismic behavioural change, we find ourselves in a new world of limitless possibilities,...

Digital marketing is, by its very nature, a dynamic place to be. We've seen an explosion in the amount...

Last mile operations are complex and challenging. Delivery companies across the globe are increasingly...