Vielen Marketern fehlt es an Zeit und Ressourcen, um Ihre Marketing-Ausgaben zu beziffern, was bedeutet,...

Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

Less is more. It's such a simple phrase, and yet it holds so much truth. In the business world, we've...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement....

Today's top marketers know that a solid understanding of their consumers is the foundation of success....

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

Industry experts predict that successful businesses will soon become 100% digital for all transactions....

See where the disconnect lies and discover how to bridge the gap with Sitecore. You probably already...

In today's market, customers control the buying journey – a trend that has accelerated with the increased...