Marketing Analytics

E-signatures for Global Businesses
This eBook covers the benefits and challenges of electronic and digital signatures, compliance considerations,...

How modern CRMs are tackling the top 5 marketing pain points
For sales and marketing leaders operating in today's hyper-competitive world, their CRM system could...

How to select a DAM: Learn how to Choose the Right DAM in Four Steps
Digital asset management (DAM) systems are becoming a key part of marketing operations infrastructure....

A Guide to Field Service Digital Optimization Using Scandit Smart Data Capture to Re-engineer Field Service Workflows
Field service technicians are often the only physical point of contact people have after buying a product...

Top five things to consider when choosing a CRM System in 2022
A CRM system touches every part of your business. It is one of the most critical enablers of your business...

ON24 Webinar Benchmarks Report 2021 EMEA
Webinars are one of the most powerful tools available to marketers today. They give marketers the ability...

2021 Global Customer Engagement Review
We analyzed data from three different sources to create the first Global Customer Engagement Review....

The Future of Creative Experiences
About the Report Creative obstacles and opportunities in an evolving workplace. We surveyed 400 US-based...

Search, Social and eCommerce Guidebook
To truly connect with customers, brands need to work seamlessly across search, social, and eCommerce....

2021 Digital Trends: Financial Services and Insurance in Focus
During the coronavirus pandemic, the financial services sector became something of an additional emergency...

Push Notifications: What They Are, How They Work, and Why They Matter
Although more than a decade old, push remains innovative and versatile. Initially used by brands to engage...

Recession Survival Guide for eCommerce: How to cope with the new paradigms of customer behaviours in the high inflation environment and maximize revenue growth … the Lean Way
In 2020 to 2022 the world has gone through major turmoil. Series of events that followed reshaped our...

Modern Customer Retention: What You Need to Know
A renewed, and long overdue, focus on retention is finally here. Companies are finding success through...

Increase Customer Service Agility With Cloud Contact Centers
Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...
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